
Our Vision
To ignite the power of participation and inspire a lifelong love for sport while celebrating the unique.
OUR VALUES
- Always Moving: We empower people to embrace sports at any age, celebrating resilience, wellness and the joy of movement.
- Celebrating Every Participant: Bridging cultures, generations and backgrounds, we unite local residents and international athletes through a shared passion for connection.
- Championing Excellence: We showcase Abu Dhabi’s capability to host worldclass, multi-sport events that create lasting social and economic impact.
- Stronger Together: Fostering bonds across generations and cultures, we harness the universal power of sport to build stronger, more socially engaged communities.
- A Sustainable Legacy: Our goal is to drive the long-term development of sport and community health, leaving an enduring legacy of lifelong wellness.
